Brief: Purina wanted to encourage more dog-friendly offices by making sure everyone knows that having a dog at work boosts morale, helps with stress, and increases productivity.
Solution: I directed a photoshoot with real-life office dogs at Purina’s headquarters. The photos were curated as a BuzzFeed article with accompanying pun-filled profiles, where BuzzFeed readers voted for their ‘Employee of the Month’.
ClientPurinaRoleCreative DirectorYear2018Credit(s)Ayesha Mittal (creative), Rachel Oates (photographer)Linkbuzzfeed.com