Nike Women created a brand new video series called Margot Vs. Lily, part of their Better For It campaign, and BuzzFeed UK were tasked with creating content that compliments its themes.
Collaboration with Ben Armson.
View the rest of the set in context on the BuzzFeed site here:
Awkward Gym Moments That Are Just Too Real
Art Director for BuzzFeed UK.
Leading premium content solutions in the UK, I work with brands to create engaging sponsored content on BuzzFeed. This includes bespoke illustrations, animations, photography and games, all with the goal of making content viral.