Antonia Bonello TEDx

Proudly listed in Forbes 30 Under 30 for Media & Marketing, I am a passionate, innovative and hands-on multi-disciplinary Global Creative Director for Evil Geniuses esports org.

Previously as Head of Branded Content UK at BuzzFeed Inc., I was responsible for managing and directing the BuzzFeed UK branded content team to produce compelling and engaging campaigns across BuzzFeed, HuffPost, and Tasty lifestyle brands and social channels

I’m a proven leader with vast knowledge across many functions who can adapt to succeed at any challenge thrown my way, having worked with countless AAA brands including Google, Disney, LEGO, UKGov, Nike, Netflix, Sky, Amazon, Diageo, and Nestlé.

Thriving off of challenge, I continuously strive to set a benchmark of excellence for myself, my teams and brands by combining art, data, and science. This has led me to speak on the TEDx stage about innovation within the creative industry.


Evil Geniuses
Global Creative Director (Sept ’22 – present)

BuzzFeed Inc.
Head of Branded Content, UK (Sept ’21 – Aug ’22)
Associate Creative Director, Content Innovation (July ’20 – Aug ’21)
Associate Creative Director, Media Brands (March ’18 – June ’20)
Art Director (March ’17 – Feb ’18)
Sr. Creative Designer (Jun ’15 – Feb ’17)
Creative Designer (Mar ’14 – Jun ’15)


Forbes Under 30
(2019) Forbes, Europe – Media & Marketing

Media Week 30 Under 30
(2018) Campaign

50 Under 30 UK
(2018) The Drum

Badass Gal
(2018) Young Creative Council

100 Significant Women In Native Advertising
(2018) Native Advertising Institute

Best Branded Content Campaign – Shortlisted
(2017) The Drum Content Awards

Rising Star – Shortlisted
(2016) Design Week Awards

Media Idea (Under 250k) – SILVER
(2015) Media Week Awards

BA (Hons) Graphic Design – 2:1
(2011) Central St. Martins College of Art & Design


TEDx Speaker
Bucharest, 2019

The Future Of Media
The Future Of Gaming Leaders Panel, 2020

The Future Of Gaming
Online, 2020

AdWeek Europe
Developing Data-Led Creative Panel, 2019

Social Media Week LDN
London, 2018

Berlin, 2018

Wavemaker PrideM Panel
London, 2018

Cititec Women In Tech
London, 2016